Top 5 Business Apps Performance in Middle East Q4 2023

In Q4 2023, the top 5 business apps in the Middle East showed varied performance trends in weekly downloads, revenue, and active users, as per Sensor Tower data. Here’s a detailed look at each app:

Microsoft Teams saw fluctuating weekly downloads, starting at around 92K in late September and peaking at 281K in the week of October 23rd. Active users also showed significant movement, beginning at approximately 914K and reaching a high of 1.5M in the same week.

Zoom Workplace experienced steady weekly revenue, peaking at about $52K in late November. Weekly downloads varied, with a high of 144K in late October. Active users peaked at around 1.4M in early October but gradually declined to about 900K by the end of December.

Taminaty - تأميناتي أفراد had a consistent download rate, starting at 75K and ending at 36K by late December. Active users showed a steady increase, starting at 33K and reaching over 110K by the end of the quarter.

LinkedIn: Network & Job Finder maintained a strong weekly revenue, peaking at about $648K in mid-December. Weekly downloads remained steady, ranging between 38K and 45K. The active user count, starting at 1.4M, saw a slight decline to around 1.3M by the end of the quarter.

WhatsApp Business exhibited robust weekly downloads, starting at 208K and peaking at 244K in late October. Active users remained high throughout the quarter, ranging from 7.6M to 7.9M.

For more detailed insights, visit Sensor Tower.